How to Find Time to Market Your Business  Read more...

Congratulations to the Gift-a-Nator, the super hero of gift-giving, on the launch of your website. Thanks for letting us develop your marketing message and website copy.

Congratulations to Phoebe Floral & Home Decor on the opening of Jems, a unique fashion jewelry and accessories boutique. Thanks for letting us help you launch! 

Congratulations to Positive Life Decisions on the relaunch of your website. Thanks for letting us assist you. Baby Boomers, check out this site for great information.

Stretch Your Marketing Budget!

Looking for low-cost, practical ways to market your business? Sign up today for a free subscription to Words That Work.

Click here to subscribe

Newsletter Archives

We build your brand through the power of words

• Are you losing money because customers and prospects don't understand your business?
• Is your business the best-kept secret in the Lehigh Valley?
• Do you get a blank stare, a muffled yawn or polite indifference when you introduce your business to a prospect?

If you recognize any of these scenarios, it's time for a change. Turn to Joan B. Marcus Communications, where we build your brand through the power of words. We create a strong marketing message — a succinct, memorable statement that makes your customers and prospects take notice — and then integrate your message into marketing tools that take your business to the next level.

Contact us today to learn more.

Services

• Marketing message. Your marketing message is your logo in words. It should be a succinct, memorable statement that captures the essence of your business — what needs you address, your solution and why your solution is superior. Your  message should be the focal point of your marketing. If your message falls short, turn to the pros at Joan B. Marcus Communications. We dig deep to learn about your business, your industry and your competition. We build your brand through the power of words.
• Marketing tools. Is your website out of date or under construction? Are your print pieces short on results? Is your ezine or blog languishing because you don't have time to write? We can help. From concept to copy, design to execution, we deliver your message with impact.
• Marketing communications planning. If you want results, get proactive with a marketing communications plan designed for your company and your budget. We develop plans that work, not gather dust. From developing goals to planning tactics and evaluating results, we keep your marketing on track.
• Marketing communications audit. Is your brand working? Is your message clear? Are your graphics effective and consistent? We evaluate where you are and where you need to go with recommendations you can implement immediately.