Client

Project

Create marketing message to launch J.E.M.S.

Strategy 

•  Develop a memorable marketing message
•  Develop descriptive copy suitable for the website, email blasts and social media 
•  Develop introductory ad suitable for various media
•  Develop radio spot to capture the unique shopping experience at J.E.M.S.

Our Work 

J.E.M.S. is a fashion jewelry and accessories boutique located in Phoebe Floral & Home Décor. Owner Jack Robinson wanted to create an identity for the boutique that is sophisticated yet fun, focusing on the large selection of merchandise, variety of styles and great prices.   

Marketing Message: Visit Jems™, a unique boutique with one-of-a-kind fashion jewelry and accessories priced to make you smile, conveniently located at Phoebe Floral & Home Décor. 

30-Second Radio Spot: For one-of-a-kind fashion jewelry and accessories priced to make you smile, visit Jems™, a unique boutique at Phoebe Floral & Home Décor. At Jems, you’ll find the look you want, from trendy to classic, in fashion jewelry, scarves, purses and hair accessories. Visit Jems today. 2102 W. Hamilton Street, Allentown. Call 610.434.9587. Jems — it’s a gem of a shopping experience!

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